Tuesday, 23 October 2012
Brief
To design a front cover, contents and double page spread of a new music magazine. All images and text used must be original, a minimum of four images must be used.
Monday, 22 October 2012
Polls
How old are you?
What is your music taste?
What is your occupation?
What is your favourite music magazine?
How much would you pay for a music magazine?
Which shop would be your first option?
Wednesday, 17 October 2012
Magazine Evaluation
In this topic, I was
meant to create a college magazine using the conventions of existing models
which are available for other students. I began the project with research which
was based on the film magazine Empire,
and the music magazine Q. By this, I
annotated their work by stating the standard conventions of any other magazine
front cover. Mainly, I learned that the primary information is held in the left
third side of the page so that it is faster to read for the consumer.
I then went on to
annotate a contents page, and in addition, the same concepts were used in
editing. Most images are shown on the right side of the page. Annotating the
contents page was a useful procedure as there is this page in any magazine in
the market. Contents pages help the reader navigate their way to certain
features which are inside the content itself. Furthermore, I performed a LLIAR analysis to the front page of Empire magazine to understand the basic
features.
Finally, I began
creating my main piece which is the front cover. All of the images that I have
used are taken by me except the barcode used at the bottom right. I took a
photograph of a student outside of the Oak area of college whilst holding books
and folders to make the concept of the magazine clear to a possible consumer. I
used a medium shot so that the facial expression and work is the clearest
feature in the cover. I believe this is a very good image to use as a cover
because it is relevant to the genre. I titled the magazine as ‘W’ as it is
straightforward, easy to remember and has relevance to the name of the college.
I made small headings to reel the
consumer into the idea of purchasing a college magazine with articles. In addition,
I placed the idea of ‘free posters’ and ‘50% off subscriptions’ as a selling
technique which would make the idea of
buying more appealing to the reader, as this is a realistic method that
magazine companies would use.
Through my research
with surveys which I gave to my peers, I discovered that people are not willing
to pay a large amount for a magazine of this nature. They suggested that it
were to be available free of charge, however speaking realistically with my
knowledge of business, it would be unlikely that this would be funded by the
government if it were to be created. I set the price as £1.99 as it is not a
lot to ask and students would be likely to pick this up for a small price. I
believe that I carried out this project successfully and my concluding product
would appeal to many of my peers.
Conventions of a Contents page
Here are the conventions of a regular contents page. Through researching and annotating a contents page, I have discovered that there are certain requirements. Consumers look at the contents page in a magazine if they have purchased the product for specific articles or features. This is why it is placed within the opening five pages of a magazine generally. The requirements of a regular contents page is to feature an attractive piece of information which is useful to look back on for the whole magazine. This is done by posting the features' headings on the left third side of the page for easier reading. On the right side of the page, editors often place the main features with bigger pictures to eliminate the point of searching through the left hand side. As with most pages in a magazine, there is a main picture, page number and title. These are the main conventions of the contents page.
Tuesday, 9 October 2012
Survey
In my survey, I asked
five specific questions to try and get the most accurate readings to project
onto my final idea. By doing this survey, I can get realistic opinions of my
peers on what to base my magazine on.
The results which I got came up with these results:
● 100% of people had come back
with results claiming that they are interested in reading about music.
● In addition to the first question,
70% said that they would like to read about films, 20% said they would like to
read about games and 10% said that they would like to read about sports.
● I asked for the gender of those who
took my survey, so that I got an understanding on who would be the target
audiences and who would be most likely to read a college magazine. The results
came up with a standard 50% of males and females. However, males were those who
were more interested in reading about films and games and only one female asked
to write about sports in the magazine.
● The third question in my survey was
generally asking how often those questioned are to purchase a magazine. 90%
came back with results claiming that they only buy magazines once a month and
only one person questioned said that they buy magazines once every few months.
This gave me a concept on how often my target audience is to purchase magazines
and that it would be ideal to only create one which is released once every
month.
● The penultimate question was if
those questioned would actually buy a college magazine if one was to be released.
60% claimed that they would be interested in buying one, however 40% said that
they would not be interested. This is simply not enough demand to carry on and
release one as a lot of survey answers are not reliable sources.
● Finally, I asked if the people
involved in the essay would rather be seeing images or columns in their
magazines. This was asked as it is good background research for the content of
my final product. 70% said that they’d rather see images, 10% claimed that they
would rather read columns and 20% went out of the chosen categories and said
that they would rather have a mixture.
Basic Structure of a Magazine
This is the first annotation I created of the main properties in the front cover of a magazine. This highlights the features which are used in the majority of magazines which are available in shops and how they use certain features to draw in the consumers attention and make their product seem more appealing.
Firstly, and primarily, there is a masthead which is featured in every magazine almost always at the top of the page being the most bold area in sight. This is always the title of the feature which is usually made to be under three words so that it is memorable. Followed by the masthead, there are subheadings, or selling lines and the dateline underneath with a smaller size as they are not as big of a selling point as the title itself.
In addition, the second most outstanding element of the front cover of a magazine is the cover line. This tells the consumer what is the main story inside the cover. It usually relates to the main image used and gives the main aspects of the magazine summed up in a few words. Editors often use a relevant and recent topic as their front cover image and main cover line so that it has more appeal. In more depth, there are usually additional cover lines to tell the consumer what is also contained inside the magazine, these are found in the left third (the majority of the time) or at the bottom to fill the cover page up with information.
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